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Model train company Lionel to open store in Rockefeller Center for the holiday season


Harry

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Posted

All aboard!

 

Lionel, the iconic model train maker, is opening a shop for the first time in its century-long existence.

 

The popup store will have a home across from Radio City Music Hall in equally iconic Rockefeller Center, just in time for the busy holiday tourist season.

 

"We want to be at the epicenter of Christmas in New York City," CEO Jerry Calabrese said yesterday at Lionel's Madison Ave. corporate headquarters.

 

The store, open Nov. 1 through Jan. 4, will show off new, kid-friendly products. If it performs well, a permanent Manhattan store might be next.

 

Its window display will have three trains running through mountain scenery. The trains are "O gauge," built to scale at 1/48th the size of real trains.

 

Read more: http://www.nydailynews.com/money/2009/10/20/2009-10-20_new_train_of_thought_lionel_store_will_open_in_rockefeller_center_for_the_holida.html#ixzz0UUuNyOMs

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Posted
Im sure well see this model laying around the store....

 

The Infamous R27

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That car looks good! But I'm not too much a fan of "O" gauge unfortunately. :P

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